News for Panel Builders

ABB has extended its relationship with bp through signing a five-year Global Frame Agreement (GFA) to supply automation, electrical and telecommunications equipment across bp’s upstream and downstream assets and facilities. The partnership, with ABB as a supplier, aims to streamline system integration, reducing risk, cost and project execution time. As part of the scope of the agreement, ABB will deliver an Integrated Control and Safety System (ICSS) with the ABB Ability System 800xA Distributed Control System across bp’s facilities.

ABB introduces new brand positioning “We help industries outrun – leaner and cleaner” underpinning the next phase of the company’s development as a provider of electrification and automation following its successful transformation period. It articulates what ABB wants to be known for in the minds of its customers. The new brand positioning centers around the word “Outrun” and its meaning consists of two parts: Keeping ABB’s partners running consistently at high performance and at the same time helping them constantly run more productively and efficiently so they can outperform.